SEO

Search Engine Optimization

Introduction:

Search Engine Optimization (SEO) is a technique and combination of factors to help your site achieve higher page rank and site rank in major search engines. SEO involves on page optimization and off page optimization that helps to promote your site, so it may provide you traffic, lead generation, more business and continuous growth. Being an industry expert in Search Engine Optimization (SEO), WebGaints offers you world-class service using cutting edge marketing technology.

What WebGaints Does:

1. On Page Optimization
• Competitor Analysis.
• Site Analysis.
• Site structure.
• Keyword research.
• Meta Tags.
• Header Tags.
• Anchor Text.
• Alt Tags.
• Content Optimization.
• XML Site Maps.
• Site map creation.
2. Off Page Optimization
• Manual search engine Submission.
• Manual Directory Submission.
• Rss Submissions.
3. Monthly Reporting & Monitoring

SEO for Dynamic sites

Why do we optimize dynamic site?

The main target of any e-commerce site is to make sales & generate business online. Technically in e-commerce site after adding products to shopping cart, the website moves out of search engine friendly. The business owner looses hopes about search engine listing, traffic and ROI. WebGaints offers a solution for this. We have a team of engineers who work on the database driven technology which becomes SEO friendly site to boost the listing, traffic and ROI.

What is dynamic content?

The web browser pulls the data from the live server which exists. It usually pulls from the database and creates a single template from the server level programming like asp.net, .net, ASP, PHP, or by a CMS.

For example, all pages of the following format:

http://www.sitename.com/products/category_w.?id=24&pt=LH_DefaultDomain_0&hash=itxy3f0131c6d8#re_6036hg_1106.php

we will convert the above URL to the following:

http://www.sitename.com/products/category-w.php

How is Dynamic site not SEO friendly?

Spiders don't crawl the symbols "?" in the URL. So the dynamic urls use to denote the dynamic content, so the spiders use to stop crawling altogether.

Solutions:

WebGaints offers the solution for optimizing the Dynamic URLS. It doesn't require any changes in the site and the functionality. We ensure that it takes advantage like Static pages.

Example Page (products):

http://www.domainname.com/productdetail?id=02.php

will be converted to:

http://www.domainname.com/product/pname.html

This page will also have Meta Tags, ALT Tags, Anchor Text and optimized content to boost the keyword. This enables you to get the SEO benefits of each dynamic page like the static pages.

After completion of SEO manual quality testing will start checking for the broken URLS and errors to check the functionality and performance of SEO friendly site. Here starts your traffic.